tag:blogger.com,1999:blog-19336675.post4483337370494608292..comments2023-11-03T06:02:02.128-07:00Comments on By Ken Levine: The Taco Bell Drano Ken Levine BlogBy Ken Levinehttp://www.blogger.com/profile/17305293821975250420noreply@blogger.comBlogger32125tag:blogger.com,1999:blog-19336675.post-88368870439063615282010-02-16T04:36:57.516-08:002010-02-16T04:36:57.516-08:00It is extremely interesting for me to read that po...It is extremely interesting for me to read that post. Thanx for it. I like such topics and anything connected to them. I definitely want to read a bit more soon.<br /><br />Best wishesAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-54411485950891922882010-01-08T11:44:52.906-08:002010-01-08T11:44:52.906-08:00Thomas Beck...
If you remember, in Fight Club the...Thomas Beck...<br /><br />If you remember, in Fight Club they speculated that once we started going out into space it would be the corporations that named everything, like "Planet Starbucks."<br /><br />Also, the movie "Baseketball" touched pretty hard on the same thing, showing such places as the "Tampax Stadium" (and blimp).Michttps://www.blogger.com/profile/08517746662261098884noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-74527396691939898292010-01-08T11:16:00.457-08:002010-01-08T11:16:00.457-08:00In his novel "Infinite Jest" (aka "...In his novel "Infinite Jest" (aka "Infinite Novel") the late David Foster Wallace proposed sponsored time - each year, instead of a sequential number, now had a corporate sponsored name.Thomas Becknoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-6505745462678016142010-01-03T21:02:24.248-08:002010-01-03T21:02:24.248-08:00In TV advertising, less is more. The commercial b...In TV advertising, less is more. The commercial breaks are now so long, each segment of program should begin with "the story so far." There's more than enough time to wash the dishes, fold the laundry, etc., and not miss a thing. At this point,I will watch any mediocre movie presented without interruptions over a MASH episode as stuffed with ads as a Strasbourg goose. Sad.<br /><br />VW: spockbyi. Mr. Spock's name, before he went into show business.Buttermilk Skyhttps://www.blogger.com/profile/07430011403223875192noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-66899783147674790542010-01-03T17:00:17.334-08:002010-01-03T17:00:17.334-08:00A few of the Bud Light spots are funnier than the ...A few of the Bud Light spots are funnier than the shows. Like the girlfriend using a staple gun to attach a man's buttiniere.Mike Barerhttps://www.blogger.com/profile/14447874605833321732noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-56167436576144609812010-01-03T13:40:43.154-08:002010-01-03T13:40:43.154-08:00Of course, the classic recent example of this is i...Of course, the classic recent example of this is in that 90210 episode from last year in which the kids brought a cooler full of Dr. Pepper along on a road trip. Sample dialogue: "We're on a road trip! Drinking Dr. Pepper is practically a requirement." <br /><br />The show really captures how kids talk these days.jbryantnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-11663421019381003082010-01-03T12:54:35.384-08:002010-01-03T12:54:35.384-08:00There's a marvelous product placement joke in ...There's a marvelous product placement joke in an otherwise pretty forgettable film called "...And God Spoke," in which Soupy Sales, as Moses, delivers to the people of Israel the Ten Commandments... and a refreshing beverage.Bob Clasterhttp://www.bobclaster.comnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-19588132485912378862010-01-03T12:40:53.897-08:002010-01-03T12:40:53.897-08:00There are going to be problems with actors too. Ca...There are going to be problems with actors too. Can you imagine the conflicts when product placement is everywhere? "We need a top actor with no soft drink conflicts and no car conflicts!" "Sorry boss. No one is available until next year. We can get a second level actor, but only without the car conflict."Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-14201837931089452862010-01-03T11:48:07.047-08:002010-01-03T11:48:07.047-08:00Matt A said:
"Of course, wouldn't that me...Matt A said:<br /><i>"Of course, wouldn't that mean the plugs were losing their effectiveness?</i><br /><br />Actually no.<br />The "plugs" don't necessarily work on your conscious, they very effectively influence your SUBconscious.<br /><br />The more you hear the word "Coke," the more likely you are to choose that brand when you want a cola, and eventually the more likely you are to want a cola when you're "thirsty." It's not necessarily a conscious decision ("cravings" usually aren't), it's just what you reach for when you open the cooler.<br /><br />There was a blind study done recently in which participants were shown pictures that had a name brand bottle of water subtly inserted into them. Those who consciously noticed the bottles were disqualified.<br />When they were given a break and there were two different bottles of water available, most of them chose the one that had been in the pictures.<br /><br />It's the "getting used to it" part that scares me most. Once you don't notice it anymore, you may as well be controlled by remote.Michttps://www.blogger.com/profile/08517746662261098884noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-32687349453150806422010-01-03T11:45:44.648-08:002010-01-03T11:45:44.648-08:00My family and I watch less and less network TV eac...My family and I watch less and less network TV each year (although we do watch GLEE and did follow PUSHING DAISIES), and perhaps this is because of the urge to actively avoid products that are relentlessly advertised - on the basis that their producers should have put the money into improving the product itself.<br /><br />I would never, for example, buy insurance from Geico, and I'm trying to stop drinking Diet Coke. Also, our two big purchases (new cars in '99 and '03) were excellent deals on cars that were essentially <i>never</i> advertised but have given great service: a Chevy Prizm (a product of NUMMI, the now-moribund GM-Toyota joint venture in Torrance, CA) and a Subaru Legacy (the tarted-up version of which was featured in their ads - i.e., the Outback).<br /><br />I would not go so far as to say that any non-advertised product is meritorious by definition, but we have taught our girls (successfully, I think) not to be swayed by TV ads.gottacooknoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-42962540320354470362010-01-03T11:26:47.074-08:002010-01-03T11:26:47.074-08:00Chad asked: Is digital product placement in old me...Chad asked: Is digital product placement in old media really happening?<br /><br />Chad, I recall hearing that Coke products were being digitally inserted in off network "Law and Order" re-runs.Bob Summersnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-91482419689110454142010-01-03T11:24:33.769-08:002010-01-03T11:24:33.769-08:00Actually, if you watch "Top Gun", pay at...Actually, if you watch "Top Gun", pay attention to the scene where the air traffic controller storms out of Viper's office. He runs into a steward and dumps the tray full of coffee. The tray says "Pepsi" and has their old 1980s logo.Bob Summersnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-26373281456819162742010-01-03T10:28:58.774-08:002010-01-03T10:28:58.774-08:00Why is my word verification "royalcrowncola&q...Why is my word verification "royalcrowncola"?Howard Hoffmanhttps://www.blogger.com/profile/05377628524697677407noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-84610635304497721752010-01-03T10:05:35.679-08:002010-01-03T10:05:35.679-08:00I can echo "Baylink's" sentiments. W...I can echo "Baylink's" sentiments. Watching on dvr, you can easily forget that your not watching live or you can get intrigued by a well done spot.Mike Barerhttps://www.blogger.com/profile/14447874605833321732noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-27899435868093980862010-01-03T09:28:29.042-08:002010-01-03T09:28:29.042-08:00Is digital product placement in old media really h...Is digital product placement in old media really happening?Chadhttps://www.blogger.com/profile/08964417852912045049noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-19455022789388775612010-01-03T08:39:48.384-08:002010-01-03T08:39:48.384-08:00Don't you run into this as well when you call ...Don't you run into this as well when you call baseball and the 4th pitch in the 5th inning is sponsored by Calamity Jane's Pie Shop? "Because when you think pie, we want you to think Calamity"Anonymousnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-47111041724094164982010-01-03T08:23:31.583-08:002010-01-03T08:23:31.583-08:00I don't know what's the more obsessive com...I don't know what's the more obsessive compulsive, that you went to the trouble of looking up who actually received the Nobel Prize in chemistry, or that I did just to see if you did? Actually I guess I do know the answer.<br /><br />But what? The third winner, Venkatraman Ramakrishnan is chopped liver? Just because the place he's from, <b>Nadu Tamil</b>, was probably product placement-named by Mork?A. Buck Shorthttp://roger-burke.dailykos.com/noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-67636765539515994232010-01-03T07:22:03.584-08:002010-01-03T07:22:03.584-08:00What this means is that companies might have to re...What this means is that companies might have to resort to distinguishing their products from the competition by, you know, actually giving them unique and better features.Vermonter17032http://welcometosherwood.wordpress.comnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-54127380589629360672010-01-03T07:08:44.041-08:002010-01-03T07:08:44.041-08:00I was watching a rerun of Burn Notice where Bruce ...I was watching a rerun of Burn Notice where Bruce Campbell was drinking a beer and folding clothes. He set the beer bottle down by his folded clothes and the camera zoomed in on the Miller beer. It was just way to obvious. <br /><br />To a Friday question - I know a bit early but I'll forget it by the time Friday rolls around. Regarding music used in TV programs. Often DVD's are released of programs with different music because they could not get the releases (WKRP comes to mind). Or DVD's are held up for release for the same reason. My question is if the studio obtained the release to use a popular song that actually fit the scene in the first place why is there an issue with the DVD since the release for the music was originally obtained?Richard Ynoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-42277034624453889102010-01-03T05:46:35.400-08:002010-01-03T05:46:35.400-08:00Ref said...
I actually like the Geico gecko. It...Ref said...<br />I actually like the Geico gecko. It's those annoying, stupid "caveman" commercials I can't stand.<br /><br />Amen! Those caveman make me want to drive without insurance.Joycehttps://www.blogger.com/profile/06219814657475635186noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-89364549595949275612010-01-03T05:44:32.389-08:002010-01-03T05:44:32.389-08:00Mike Schryver said...
I've been listening to ...<i> Mike Schryver said...<br /><br />I've been listening to a lot of old radio shows lately, and I like the way they handled it. Often, the announcer was a character in the show, and would show up to do the middle commercial in a scene that either was involved in the plot, or was so funny you enjoyed hearing it. I think a modern version of that might work.</i><br /><br />So now we need to search for the Bill Goodwin of the 21st century (he came to mind because he did just that in a Burns & Allen episode I heard the other night).<br /><br />wv: "merst" -- something that <i>sounds</i> like it should be the name of a product, probably some laundry booster.VP81955https://www.blogger.com/profile/11792390726196611188noreply@blogger.comtag:blogger.com,1999:blog-19336675.post-27617416974857651992010-01-03T05:39:10.277-08:002010-01-03T05:39:10.277-08:00So if there is a scale to go by, Family Guy is one...So if there is a scale to go by, Family Guy is one end, somewhere at "brazen" (in the last Star Wars parody, a whole sequence for Wrigleys that can be cut out into a stand alone commercial) and 30 rock being more "ironic" of course lies somewhere in the middle, but what should be the other end of the scale anymore? What I wonder is how stupid are those execs for cutting such desperate deals as embedded placements (those you can't extricate from a scene)? It means FREE ads in the long run, which is where the real profit is. For re-runs and syndication - for eternity over internet. Why would an advertiser, later, want to place ads around a show, that has some competitor ads IN the show? And then, from a few years ago, so essentialy, free? And what about when those legacy ads - the future AOL-TimeWarners look ridiculous? <br /><br />I was watching an old Dick Cavett show with Hitchcock on it, and he literally has to hold up a product ON the show before the commercial segue. Now the dead product is on DVD and internet distribution. Makes alot of sense?<br /><br />In terms of the tv economy, I can understand having seperate, stand-alone segments made (as Family Guy feels more like) where ads are designed to compliment the show, but then the segment can be cut out for any future screening. It could even be creative, and spawn it's own format later, of mini-scenarios for ads from different tv shows or so on. I just think it's economically short-sighted to populate the scenes themelves with infinite product advertisment.A_Homernoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-82697527445348262932010-01-03T05:31:37.779-08:002010-01-03T05:31:37.779-08:00I actually like the Geico gecko. It's those a...I actually like the Geico gecko. It's those annoying, stupid "caveman" commercials I can't stand.<br /><br />WV inglern: Newspeak for your literature class.Refnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-29636031321067785072010-01-03T01:23:37.511-08:002010-01-03T01:23:37.511-08:00Charlotte: WRONG.
The best handled product placem...Charlotte: WRONG.<br /><br />The best handled product placement in comedic television, movie or radio goes to Wayne's World.<br /><br />http://www.youtube.com/watch?v=VsjU6SUVudwAnonymousnoreply@blogger.comtag:blogger.com,1999:blog-19336675.post-87864141437163606612010-01-03T01:00:17.691-08:002010-01-03T01:00:17.691-08:00Bring back Stan Freburg! He actually made commerci...Bring back Stan Freburg! He actually made commercials that were more entertaining than the TV shows that they were advertising on.YEKIMIhttps://www.blogger.com/profile/01921751875397071034noreply@blogger.com