Thursday, November 12, 2015
What networks are looking for these days
They want to find the next Archie Bunker, someone who is audacious and has an outrageous take on current society. They’re having a tough time finding him.
Because YOU CAN’T DO ARCHIE BUNKER TODAY.
Let me repeat that.
YOU CAN'T DO ARCHIE BUNKER TODAY.
The world is way too politically correct. Archie Bunker would drop the “N” bomb. Archie Bunker would call people wops, spics, kikes, and fags. Good luck getting any of those racially charged words on broadcast television these days.
ALL IN THE FAMILY writers were allowed to face controversial issues head-on. They were allowed to be irreverent, allowed to anger elements of the audience. Archie Bunker wasn’t subjected to PPM meters where tune out was measured.
ALL IN THE FAMILY was fearless. Today’s networks operate out of fear.
Norman Lear never had to have story pitches approved. He never had to have outlines approved. He never had to have his writing staff approved. (And by the way, his writing staff was all veteran scribes in their 50s and 60s.) He never had to have his first drafts approved. He was not required to execute network notes during the week of production. He did not have to have every actor, even those with one line, approved. He was allowed to cast leads who were middle-aged and frumpy.
For networks to think they could mount a genuine ALL IN THE FAMILY under those conditions is utter insanity.
Better to stick with MODERN FAMILY with Southern Baptists.